Transform Your Marketing with Data Science

Advanced analytics and optimization solutions for data-driven marketing decisions

Questions We Answer

01

KPI Drivers

What are the key drivers of our Key Performance Indicators (KPIs)?

02

Marketing Impact

What is the impact and Return on Investment (ROI) of our marketing activities in the short, medium and long-term?

03

Investment Optimization

How do we optimise marketing investments to maximise efficiency and effectiveness?

04

Marketing Balance

What is the right balance between brand and performance marketing investments?

05

Future Performance

How do we forecast future performance and achieve targets?

06

Drive Growth

What levers can we use to drive growth?

Our Services

Leverage our expertise in data science and analytics to transform your marketing strategy

Marketing Mix Modeling Icon

Marketing Mix Modeling

Optimize your marketing spend across channels with advanced statistical modeling and attribution analysis. Make data-driven decisions to maximize ROI.

Optimization Icon

Scenario Planning

Make informed decisions with our advanced optimization tools and what-if analysis capabilities. Simulate different scenarios to find the optimal strategy.

Forecasting Icon

Forecasting Tools

Accurate demand forecasting and trend prediction using cutting-edge machine learning algorithms. Stay ahead of market trends and customer behavior.

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Bayesian Consulting

Expert guidance in Bayesian modeling and probabilistic programming for complex business problems. Get robust insights with uncertainty quantification.

Meet Crest: Our Data Science Platform

Enterprise-Grade Analytics Platform

Crest is our powerful marketing data science platform that seamlessly integrates with your existing infrastructure. Built for scale and performance, it empowers your team with advanced analytics capabilities.

  • Seamless data integration and transformation
  • Automated modeling with custom algorithms
  • Real-time scenario planning and optimization
  • Custom reporting and dashboards
  • Enterprise-grade security and compliance
  • API-first architecture for flexibility
Crest Platform Dashboard

Our Approach

A principled methodology for measurement excellence supported by our technology.

Tyedal Analytics Approach

Sectors we work with

Shopping Icon Retail
Supermarket Icon Grocery
CPG Icon CPG
Tavel Icon Travel
Entertainment Icon Entertainment
Finance Icon Finance

Ready to Transform Your Marketing Analytics?

Schedule a call to see how Tyedal can help optimize your marketing investments.

Contact Us